
Insurance customer acquisition platform MediaAlpha (NYSE: MAX) reported revenue ahead of Wall Street’s expectations in Q2 CY2026, with sales up 25.9% year on year to $316.9 million. Guidance for next quarter’s revenue was better than expected at $342.5 million at the midpoint, 1.7% above analysts’ estimates. Its GAAP profit of $0.65 per share was significantly above analysts’ consensus estimates.
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MediaAlpha (MAX) Q2 CY2026 Highlights:
- Revenue: $316.9 million vs analyst estimates of $304.2 million (25.9% year-on-year growth, 4.2% beat)
- EPS (GAAP): $0.65 vs analyst estimates of $0.23 (significant beat)
- Adjusted EBITDA: $29.27 million vs analyst estimates of $30.04 million (9.2% margin, 2.6% miss)
- Revenue Guidance for Q3 CY2026 is $342.5 million at the midpoint, above analyst estimates of $336.9 million
- EBITDA guidance for Q3 CY2026 is $33.5 million at the midpoint, above analyst estimates of $32.57 million
- Operating Margin: 6.3%, up from -8% in the same quarter last year
- Market Capitalization: $745.5 million
“We delivered record second-quarter results as demand continued to broaden across our marketplace,” said Steve Yi, CEO of MediaAlpha.
Company Overview
Powering nearly 10 million consumer referrals each month in the insurance marketplace, MediaAlpha (NYSE: MAX) operates a technology platform that connects insurance carriers with high-intent consumers shopping for property, casualty, health, and life insurance products.
Revenue Growth
Examining a company’s long-term performance can provide clues about its quality. Any business can put up a good quarter or two, but many enduring ones grow for years.
With $1.22 billion in revenue over the past 12 months, MediaAlpha is a small player in the business services space, which sometimes brings disadvantages compared to larger competitors benefiting from economies of scale and numerous distribution channels. On the bright side, it can grow faster because it has more room to expand.
As you can see below, MediaAlpha’s 12.7% annualized revenue growth over the last five years was excellent. This is an encouraging starting point for our analysis because it shows MediaAlpha’s demand was higher than many business services companies.

Long-term growth is the most important, but within business services, a half-decade historical view may miss new innovations or demand cycles. MediaAlpha’s annualized revenue growth of 57% over the last two years is above its five-year trend, suggesting its demand was strong and recently accelerated. 
This quarter, MediaAlpha reported robust year-on-year revenue growth of 25.9%, and its $316.9 million of revenue topped Wall Street estimates by 4.2%. Company management is currently guiding for a 11.7% year-on-year increase in sales next quarter.
Looking further ahead, sell-side analysts expect revenue to grow 8.9% over the next 12 months, a deceleration versus the last two years. Despite the slowdown, this projection is admirable and indicates the market is forecasting success for its products and services.
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Adjusted Operating Margin
Adjusted operating margin is a key measure of profitability. Think of it as net income (the bottom line) excluding the impact of non-recurring expenses, taxes, and interest on debt - metrics less connected to business fundamentals.
MediaAlpha was profitable over the last five years but held back by its large cost base. Its average adjusted operating margin of 6.3% was weak for a business services business.
On the plus side, MediaAlpha’s adjusted operating margin rose by 2.8 percentage points over the last five years, as its sales growth gave it operating leverage.

This quarter, MediaAlpha generated an adjusted operating margin profit margin of 6.3%, up 11.1 percentage points year on year. This increase was a welcome development and shows it was more efficient.
Earnings Per Share
Revenue trends explain a company’s historical growth, but the long-term change in earnings per share (EPS) points to the profitability of that growth — for example, a company could inflate its sales through excessive spending on advertising and promotions.
MediaAlpha’s full-year EPS flipped from negative to positive over the last five years. This is a good sign and shows it’s at an inflection point.

Like with revenue, we analyze EPS over a shorter period to see if we are missing a change in the business.
For MediaAlpha, its two-year annual EPS growth of 174% was higher than its five-year trend. We love it when earnings growth accelerates, especially when it accelerates off an already high base.
In Q2, MediaAlpha reported EPS of $0.65, up from negative $0.33 in the same quarter last year. This print easily cleared analysts’ estimates, and shareholders should be content with the results. Over the next 12 months, Wall Street expects MediaAlpha’s full-year EPS to shrink by 31.6% from $1.62 to $1.11.
Key Takeaways from MediaAlpha’s Q2 Results
It was good to see MediaAlpha beat analysts’ EPS expectations this quarter. We were also glad its revenue outperformed Wall Street’s estimates. Zooming out, we think this was a good print with some key areas of upside. The stock remained flat at $13.79 immediately after reporting.
So do we think MediaAlpha is an attractive buy at the current price? The latest quarter does matter, but not nearly as much as longer-term fundamentals and valuation, when deciding if the stock is a buy. We cover that in our actionable full research report which you can read here (it’s free).
