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Figs, Frontier, and Matthews Shares Are Soaring, What You Need To Know

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What Happened?

A number of stocks jumped in the afternoon session after oil prices fell on hopes of a US-Iran peace deal.

The conflict pushed gasoline above $4 a gallon at its peak, the highest since late 2023, effectively taxing consumer budgets at the worst possible time for discretionary spending. Falling oil prices ease that tax, with the most immediate benefit landing on airlines, whose jet fuel costs are their largest operating line. The Russell 2000 gained more than 1%, outpacing the other indices because smaller, domestically-focused consumer businesses are most sensitive to changes in household energy costs and real incomes. Both Brent and WTI remained well above pre-war levels near $70, so the relief was partial, but the direction changed, and that was what the market traded.

The stock market overreacts to news, and big price drops can present good opportunities to buy high-quality stocks.

Among others, the following stocks were impacted:

Zooming In On Figs (FIGS)

Figs’s shares are extremely volatile and have had 32 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 23 days ago when the stock gained 6.5% on the news that easing pressure in the bond market and a pullback in oil prices boosted investor sentiment for consumer-facing companies. 

A drop in Treasury yields can soften the costs associated with auto loans and credit cards, providing a tailwind for consumers making big-ticket discretionary purchases. The 10-year Treasury yield, a benchmark for many consumer loans, eased to 4.46%. Simultaneously, falling oil prices can lead to lower input costs for companies, particularly in the travel and leisure industry, such as cruise lines which are sensitive to fuel expenses. This improved macroeconomic backdrop can lift expectations for discretionary travel demand and reduce anxiety about rising costs for both businesses and consumers, supporting broader market gains.

Figs is up 5% since the beginning of the year, but at $11.96 per share, it is still trading 30.1% below its 52-week high of $17.12 from March 2026. Despite the year-to-date gain, investors who bought $1,000 worth of Figs’s shares 5 years ago would now be looking at only $342.69.

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