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1 S&P 500 Stock to Own for Decades and 2 We Question

EBAY Cover Image

While the S&P 500 (^GSPC) includes industry leaders, not every stock in the index is a winner. Some companies are past their prime, weighed down by poor execution, weak financials, or structural headwinds.

Some large-cap stocks are past their peak, and StockStory is here to help you separate the winners from the laggards. Keeping that in mind, here is one S&P 500 stock that could deliver good returns and two that could be in trouble.

Two Stocks to Sell:

eBay (EBAY)

Market Cap: $40.25 billion

Originally known as the first online auction site, eBay (NASDAQ: EBAY) is one of the world’s largest online marketplaces.

Why Does EBAY Give Us Pause?

  1. Competition may be pulling attention away from its platform as its 1.2% average growth in active buyers was choppy
  2. Anticipated sales growth of 8.4% for the next year implies demand will be shaky
  3. Expenses have increased as a percentage of revenue over the last few years as its EBITDA margin fell by 3.2 percentage points

eBay is trading at $90.02 per share, or 12x forward EV/EBITDA. Check out our free in-depth research report to learn more about why EBAY doesn’t pass our bar.

Molson Coors (TAP)

Market Cap: $7.90 billion

Sporting an impressive roster of iconic beer brands, Molson Coors (NYSE: TAP) is a global brewing giant with a rich history dating back more than two centuries.

Why Should You Sell TAP?

  1. Shrinking unit sales over the past two years imply it may need to invest in product improvements to get back on track
  2. Costs have risen faster than its revenue over the last year, causing its operating margin to decline by 36.1 percentage points
  3. Below-average returns on capital indicate management struggled to find compelling investment opportunities, and its falling returns suggest its earlier profit pools are drying up

At $41.74 per share, Molson Coors trades at 8.7x forward P/E. To fully understand why you should be careful with TAP, check out our full research report (it’s free).

One Stock to Buy:

Progressive (PGR)

Market Cap: $120.2 billion

Starting as a small auto insurance company in 1937 with a pioneering focus on high-risk drivers, Progressive (NYSE: PGR) is a major auto, property, and commercial insurance provider that offers policies through independent agents, online platforms, and over the phone.

Why Should You Buy PGR?

  1. Market penetration was impressive this cycle as its net premiums earned expanded by 18% annually over the last two years
  2. Additional sales over the last two years increased its profitability as the 72.1% annual growth in its earnings per share outpaced its revenue
  3. Stellar return on equity showcases management’s ability to surface highly profitable business ventures

Progressive’s stock price of $208.22 implies a valuation ratio of 3.2x forward P/B. Is now the right time to buy? See for yourself in our comprehensive research report, it’s free.

High-Quality Stocks for All Market Conditions

ALSO WORTH WATCHING: Top 5 Momentum Stocks. The best time to own a great stock is when the market is finally noticing it. These aren't just high-quality businesses. Something is happening with them right now. Elite fundamentals meeting near-term momentum — both boxes checked at the same time.

Find out which stocks our AI platform is flagging this week. See this week's Strong Momentum stocks — FREE. Get Our Strong Momentum Stocks for Free HERE.

Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,326% between June 2020 and June 2025) as well as under-the-radar businesses like the once-micro-cap company Kadant (+351% five-year return). Find your next big winner with StockStory today.

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