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By Josh Enomoto, Benzinga
Even within a robust and burgeoning ecosystem like the global video game industry, inefficiencies exist. For gamers, connectivity has offered many advantages, enabling access and opportunities. However, the decentralization of data has come at the cost of trust or lack thereof. This is where gaming-centric marketplace Gameflip enters the playing field. Leveraging a secure and intuitive platform, Gameflip allows users to buy, sell and trade digital goods.
At its core, Gameflip’s “why” centers on empowerment. Gone are the days of unconnected console-based devices. Contemporary digital entertainment involves global communities and marketplaces. With in-game assets such as character skins, outfits and rare items that often command real-world value, an industry for gaming-related commerce has developed. However, growth brings risks – prospects for financial viability tend to attract nefarious elements.
Gameflip seeks to address this pain point with its secure, efficient and community-driven environment. The company’s ethos aims at building trust, simplifying transactions and expanding the functionality of in-game items. Effectively, Gameflip seeks to be the leading marketplace of the video game industry, marrying contemporarily relevant goods with a rapidly expanding community.
Creating A Venture For A Whole New Paradigm
No longer operating in isolation, today’s games foster connectivity and community. With that comes the desire – and subsequently an economic demand – for in-game assets. Based on information compiled by Statista, 29% of U.S. adults aged 18-to-29-year spent one to five hours a week playing video games. The next highest ratio was 21%, which described young adults in the aforementioned cohort playing six to 10 hours.
Put another way, members of Generation Z count video games among their priorities. It’s an essential component of youth culture, and demand for in-game items that enhance the overall experience is rising. That’s one of the central catalysts for why Gameflip entered the domain. As Benzinga writer Caleb Naysmith articulated, the company opened a market for digital assets that were siloed within the confines of their underlying games.
By providing a solution for gamers to transact their digital goods, Gameflip has created a platform that accommodates transactions for digital gaming items and assets. And some savvy gamers are already raking in hundreds of thousands on the platform by selling their gaming assets for top dollar.
Another factor to consider is the rise of so-called freemium or free-to-play titles. While these offerings technically require no upfront cost to play, their inclusion of in-game purchases or microtransactions provides the ability to boost player engagement and enjoyment. Even better, 82% of American gamers have done exactly that – make in-game purchases in freemium titles.
As such, the demand is real. Gameflip aims to distinguish itself by connecting buyers and sellers in a safe, secure environment.
Feeding Demand The Responsible Way
As of this writing, Gameflip has sold nearly 13.6 million items. Since launching the platform in 2015, the company boasts over $180 million in sales, three million app downloads, more than 40 million item listings and a community that has exceeded the seven-million user mark. If that wasn’t enough, the enterprise has raised over $10 million from venture capitalists.
Part of this success focuses on youth. The amount of young children playing video games has grown exponentially. While that’s a net positive for the broader gaming sector, this dynamic poses a significant challenge in terms of safety. As industry experts point out, the surge in popularity has also translated to exposure to online gaming fraud. Children are especially vulnerable targets, presenting huge concerns for parents.
What makes Gameflip stand out is its guarantee. All purchases are encrypted and enjoy the protection of a 100% cash-back guarantee. Should a problem arise, a buyer can simply report the issue and the company will step in to resolve the matter.
Of course, fraud is often a two-way street. Gameflip also protects sellers on its platform through a variety of mechanisms, including escrowed payments, zero chargeback liability and dispute resolution assistance. With robust protections in place, users can buy and sell a broad spectrum of items: games, digital assets, gift cards, movies and more.
Empowering A New Era Of Digital Gaming
In an environment where digital gaming assets command real economic value, Gameflip has carved out a niche by providing a platform that blends security, community and innovation. Amid the mixture of opportunity and rising security challenges, Gameflip seeks to stand as a trusted solution, ensuring that buyers and sellers alike can transact with confidence.
Moreover, the company’s growing user base and commitment to safeguarding transactional integrity underscore a pivotal point. Gameflip isn’t just meeting the current demands of the gaming industry – it’s potentially setting a new standard for the future of digital commerce.
Featured photo by George Becker from Pexels.
Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders.
This post contains sponsored content. This content is for informational purposes only and is not intended to be investing advice.
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