ATLANTA, GA, January 4th, 2026 – Financial advisor Scott R. MacKenzie proudly announces the release of “The Lobster League”, an eye-opening fable about personal finance. Inspired by MacKenzie’s 30+ years advising high net worth families, “The Lobster League” sheds light on the psychological forces behind our financial decisions through a collection of deeply human stories.
Set in the idyllic seaside town of Gloucester, Massachusetts, “The Lobster League” follows a group of wealthy individuals as they meet to unpack the financial decisions they’ve made and the reasons behind them. Each story told is a clear-eyed exploration into the common trends and pitfalls of our minds. Why do we choose the status quo when change would serve us? How do we end up following paths that don’t serve us, losing money along the way? “The Lobster League” may have some insight.
“The Lobster League” illustrates how easily our own psychology and cognitive biases can cause us to lose sight of our goals—often without us even realizing it. MacKenzie hopes to help readers build the foundation for a more rational relationship with their money through introspection and slower, more careful thought.
“Scott MacKenzie has taken the complexity out of personal finance with a story you’ll actually enjoy reading,” said Greg Crabtree, author of “Simple Numbers, Straight Talk, Big Profits”. “‘The Lobster League’ shows you how real people make money mistakes—and how you can avoid them.”
“The Lobster League” is now available for purchase online in both ebook and print versions at Barnes and Noble and Amazon. For more information, please visit TheLobsterLeague.com.
Scott R. MacKenzie, MBA, CFP®, CIMA®, CLU®, is the founder and senior wealth advisor of Atlanta-based wealth management firm PFW Advisors. MacKenzie has over 30 years of experience helping high-net-worth families navigate complex financial decisions and achieve clarity into their financial goals.
Media Contact
Name
PFW Advisors
Contact name
Kirsten Maxwell
Contact phone
404-848-0950
Contact address
3350 Riverwood Parkway SE, Suite 650
City
Atlanta
State
GA
Zip
30339
Country
USA
Url
https://pfwadvisors.com/
