Naples Soap Company Expands Advisory Board with Appointment of Andrea Cataneo of Callagy Law—High Profile Securities Attorney with Track Record of 200+ Capital Market Transactions

Cataneo joins as the Company is set to uplist to a major national stock exchange and pursue multiple growth initiatives including launching new product lines featuring NASA stem cell technology, expanding national wholesale distribution for its 600+ personal care products, and boosting direct to consumer ecommerce sales

Naples Soap Company, Inc. (OTCQB: NASO), (“the Company”), a pioneering health and wellness brand that offers premium-quality skin and hair care products throughout the United States, today announced that Andrea Cataneo, one of the most highly regarded deal attorneys in the U.S., has joined the Company’s Advisory Board. Ms. Cataneo has over 25 years of experience practicing as a corporate and securities attorney, with over 200 capital markets deals successfully transacted. She has served on the board of the National Investment Banking Association for over 12 years.

Currently, Ms. Cataneo is General Counsel to Unblinded and Executive Producer of the Heart of Influence, where she applies her strategic connection prowess and transactional track record to support Unblinded’s cutting edge human technology that enables individuals and entities to unlock profoundly more optimal results in leadership, management, marketing, selling, recruiting, fundraising, and impact. Additionally, Ms. Cataneo is Chief Ecosystem Officer and Partner of Callagy Law in its Corporate Transactions Group where she builds partnerships and ecosystem mergers.

Ms. Cataneo commented, “I am deeply honored to join the Advisory Board of a company that upholds unwavering integrity, led by an extraordinary founder, Deanna Wallin, who consistently prioritizes her employees, values her customers, and never compromises on her impeccable standards.”

“We are so pleased to welcome Andrea to our Advisory Board at a pivotal time for Naples Soap Company. Her entrepreneurial spirit, keen business insight, her unmatched savvy as a deal attorney, and deep expertise in securities law will be a huge asset to Naples Soap Company as we raise our public company profile and transact on a strong pipeline of opportunities and growth initiatives,” stated Naples Soap Company Founder & CEO, Deanna Wallin.

About Naples Soap Company, Inc.

Founded in 2009 by Deanna Wallin, Naples Soap Company is a supplier of more than 600 bath, body and personal care products. Products are sold at the Company’s 13 retail locations in Florida. Naples Soap Company products are sold online from the Company’s website at www.naplessoap.com, through other DTC (direct-to-consumer) channels such as Amazon.com and in more than 300 boutiques, spas and stores throughout the United States via the Company’s wholesale division. For more information about Naples Soap Company, visit ir.naplessoap.com.

Forward-Looking Statements

This release includes certain statements that are "forward-looking statements.” All statements in this release, other than statements of historical fact, that address events or developments that are expected to occur, are forward-looking statements. Forward-looking statements are generally, but not always, identified by the words like “anticipate,” “believe,” “expect,” “intend,” “plan,” “will” and variations of the same. Although we believe the expectations expressed in such forward-looking statements are based on reasonable assumptions, such statements are not guarantees of future performance and actual results may differ materially from those in the forward-looking statements. Factors that could cause the actual results to differ materially from those in forward-looking statements include our need to obtain additional capital or financing to support our business plans, which may not be available on acceptable terms or at all, market prices, competition, risks inherent in the development and launch of potential products and in new market segments, risks relating to the establishment and maintenance of relationships with athletes, celebrities and influencers, and general economic, market or business conditions. Investors are cautioned that any such statements are not guarantees of future performance and actual results or developments may differ materially from those projected in the forward-looking statements. Forward-looking statements are based on the beliefs, estimates and opinions of Naples Soap Company’s management on the date the statements are made. Except as required by applicable securities laws, Naples Soap Company undertakes no obligation to update these forward-looking statements in the event that management's beliefs, estimates or opinions, or other factors, should change.

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