UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

 

FORM 8-K

 

CURRENT REPORT
Pursuant to Section 13 or 15(d) of The Securities Exchange Act of 1934

 

Date of Report (Date of earliest event reported):  January 9, 2006

 

VITACUBE SYSTEMS HOLDINGS, INC.
(Exact name of registrant as specified in its charter)

 

Nevada

 

000-50875

 

84-1575085

(State of
incorporation)

 

(Commission File
No.)

 

(IRS Employer
Identification No.)

 

480 South Holly Street
Denver, CO 80246
(Address of principal executive offices, including zip code)

 

(303) 316-8577
(Registrant’s telephone number, including area code)

 

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

 

o  Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

 

o  Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

 

o  Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17CFR 240.14d-2(b))

 

o  Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

 

 



 

Item 8.01                     Other Events

 

On January 4, 2006 the Registrant issued a press release in connection with its retention of professional skier, Caroline Lalive as endorsers of the company’s product, a copy of which has been filed herewith

 

Item 9.01                   Financial Statements and Exhibits

 

(c)          Exhibits

 

99.1                           Press Release

 

2



 

SIGNATURE

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned.

 

 

Dated:

January 9, 2006

VITACUBE SYSTEMS HOLDINGS, INC.

 

 

 

 

 

By:

/s/ Earnest Mathis, Jr.

 

 

 

Earnest Mathis, Jr.

 

 

Chief Executive Officer

 

3